Privacy Policy

Effective Date: May 21, 2025

At Melt in Sweets, your privacy matters. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website or interact with our content. We are fully committed to protecting your data and respecting your rights under applicable privacy laws, including the General Data Protection Regulation (GDPR).

Information We Collect

We may collect two types of data:

• Personal Information

This includes your name, email address, or any details you voluntarily share when:

  • Signing up for our newsletter
  • Submitting a contact form
  • Commenting on blog posts

• Non-Personal Information

We collect data automatically through cookies and similar technologies, including:

  • Pages visited and usage patterns
  • Browser type
  • IP address
  • Device information

How We Use Your Information

The data we collect helps us:

  • Respond to your inquiries or comments
  • Send newsletters or updates (if you’ve subscribed)
  • Improve our content, design, and user experience
  • Analyze website traffic and performance
  • Ensure security and prevent misuse

GDPR Compliance & Your Rights (for EEA Visitors)

If you’re located in the European Economic Area (EEA), you are entitled to the following rights:

  • Access: You can request a copy of your personal data.
  • Rectification: Ask us to correct inaccurate or incomplete data.
  • Erasure: Request deletion of your data (“right to be forgotten”).
  • Restriction: Limit how your data is processed.
  • Portability: Receive your data in a portable format.
  • Objection: Object to data use for direct marketing or other reasons.

To exercise any of these rights, contact us. We respond to GDPR-related requests within the legally required timeframe.

Legal Basis for Data Processing

We process personal data under the following legal grounds:

  • Consent: When you opt in (e.g., to our newsletter or contact forms).
  • Legitimate Interest: To enhance site performance and services.
  • Legal Obligation: For compliance with regulations, if necessary.

Cookies and Tracking Technologies

MeltinSweets.com uses cookies to enhance your browsing experience. Cookies are small files stored on your device to:

  • Remember preferences
  • Monitor traffic and user behavior
  • Improve performance

You can disable cookies via your browser settings, though this may affect site functionality.

Sharing of Information

We do not sell or share your personal data with third parties for marketing purposes. We may share data with trusted service providers who support our site operations, but only under strict confidentiality and data protection agreements.

Data Security

We take security seriously and implement measures to protect your data from unauthorized access, alteration, or disclosure. However, no internet transmission is 100% secure, so we advise users to exercise caution when sharing sensitive information online.

Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or to comply with legal requirements. You may request deletion of your data at any time.

Third-Party Links

Our website may link to external sites. We are not responsible for the content or privacy practices of these third-party websites. We encourage you to review their policies separately before interacting with them.

Updates to This Privacy Policy

We may revise this Privacy Policy occasionally. All updates will be posted on this page with the revised “Last Updated” date. We encourage users to review this policy periodically to stay informed.

Contact Us

Have questions about this Privacy Policy or your data rights?

📄 Visit our Contact Page